The Mornington Peninsula Destination Management Plan is more than a strategic document, it’s our region’s shared vision for the future of tourism.
Aligned with Victoria’s Statewide Experience Victoria 33 - Visitor Economy Strategy, this plan sets a clear pathway for sustainable growth, investment, and innovation across our vibrant visitor economy.
With a focus on defining the actions we need to take; together with industry, government, and our community, to unlock the region’s full tourism potential. It identifies priority opportunities, future infrastructure needs, and experience development strategies that ensure we remain competitive, resilient, and uniquely Mornington Peninsula.
This is the blueprint for how we connect with visitors, protect what we value, and grow in a way that benefits everyone.
Explore the Plan. Invest in the Future. Partner in the Journey.
